We tailor our services to match each client's unique inquiry.

What Differentiates Nitron in the Primary Research Industry?


Nitron uses our expertise in online networks to recruit and manage a network of industry experts who can answer your precise questions. Our competitive advantages are:

  • High relevance and fresh insights. Nitron’s team works with you to clarify the exact issues that you are investigating, and drafts a specification for your review to double-check that we understand exactly what you are investigating. Like an executive recruiter, we carefully screen each expert to ensure that he or she is a good fit for your specific situation. We don't just drop-ship you a list of biographies.

  • Exclusivity. The vast majority of Nitron’s Circle of Experts have consulted for only one of our clients, because of our targeted approach to client service. In contrast, other research firms regularly recycle the same experts for multiple clients, limiting their value in providing a trading edge.

  • Better compliance. We specialize in connecting you with "alumni experts": senior executives who have recently left key positions relevant to your research. These experts typically have the latest, shareable insights that affect an industry, but do not work for a public entity. We have built this talent pool by leveraging our relationships with outplacement firms, executive networking groups, proprietary database of executive networking groups, our retained executive search training, and our blog.

  • Access to hard-to-find experts. Nitron is an expert in the use of social software and online networks for recruiting. Specifically, we use blogs, social network sites, virtual communities, relationship capital management software, biography analysis software, and other related technologies, and have developed proprietary tools and databases to recruit narrowly-defined experts on our client's behalf. Please see our affiliated resource site, TheVirtualHandshake.com, for more on this family of technologies.

  • Confidentiality. If you ask a large company to do a project for you, everyone in that firm can theoretically learn your interests. As a private, independent company, Nitron can keep your research interests wholly confidential.

  • No conflicts of interest. Nitron Advisors' sole business is to help professional investors and lawyers tap our network of experts. We do not manage money, make investments from our own balance sheet, or provide any investment banking services.

  • Elicitation training. There are countless books on how to read a balance sheet. However, when you actually measure how professional investors spend their time, they spend perhaps half of it talking with management, attending conferences, and in other ways learning from industry sources. Nitron provides training in how to elicit information from your sources dramatically more effectively.

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